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Otsuka Pharmaceutical Company is a global healthcare company with the corporate philosophy: Otsuka-people creating new products for better health worldwide. Otsuka researches, develops, manufactures and markets innovative products, with a focus on pharmaceutical products to meet unmet medical needs and nutraceutical products for the maintenance of everyday health.
In pharmaceuticals, Otsuka is a leader in the challenging area of mental health and also has research programs on several under-addressed diseases including tuberculosis, a significant global public health issue. These commitments illustrate how Otsuka is a big venture company at heart, applying creativity in everything it does.
Otsuka Pharmaceutical Company is a subsidiary of Otsuka Holdings Co., Ltd. headquartered in Tokyo, Japan. The Otsuka group of companies employed 50,000 people worldwide and had consolidated sales of approximately USD 11 billion ( 9.9 billion) in 2016.
All Otsuka stories start by taking the road less travelled. Learn more about Otsuka Pharmaceutical Company on its global website at www.otsuka.co.jp/en. Learn more about Otsuka in the U.S. at www.otsuka-us.com.
This job description is intended to describe the general nature and level of the work being performed by the people assigned to this position. It is not intended to include every job duty and responsibility specific to the position. Otsuka reserves the right to amend and change responsibilities to meet business and organizational needs as necessary.
Otsuka is an equal opportunity employer. All qualified applicants are encouraged to apply and will receive consideration for employment without regard to their protected veteran or disabled status, or any protected status.
This position will report to the Head of US CNS Portfolio Optimization and will drive the commercial strategic framework of the US CNS portfolio. This individual will be required to work collaboratively across the Otsuka CNS organization to develop aligned, cohesive, integrated commercial strategies designed to optimize OAPI CNS revenues on a mid to long-term basis. This will include ensuring alignment with key stakeholders such as CNS Sales and Marketing leadership, the US-based OPCJ Global Marketing team and others.
Specific responsibilities include but are not limited to:
Establishing aligned portfolio optimization framework and key associated deliverables
Driving US CNS portfolio strategies based on a deep knowledge of commercial markets, customer insights and competitive intelligence
Partnering with marketing and sales teams to optimize the portfolio, including messaging, positioning and tactics and informing development strategies through strong commercial insights
Ensuring strategic coordination between product strategies
Partnering with key internal stakeholders with a focus on marketing, early commercial development, medical affairs, launch excellence, customer insights, HEOR and market access to ensure strategies are focused on maximization of revenue across the portfolio
Proactively leading and contributing to portfolio strategy, driving the development of new ideas and new business and coordinating input from cross-functional, cross-company teams
Building strong networks within the company to identify and pursue opportunities
Managing and delivering portfolio strategy by developing cross-functional teams, assessing risks, driving conclusions, and reviewing/challenging the output produced by the teams
Working with internal analytics teams to conduct effective portfolio strategy valuations
Developing strategies to solve complex commercial challenges
Mid to long- term portfolio optimization strategies that are aligned across the organization and implemented
Commercial viability assessments from CNS portfolio perspective
Input into CNS and Brand Strategic Plans (LCM component)
Input into New Product Commercialization/Global Marketing team and Strategy team planning to ensure the portfolio perspective is included
BS/BA degree (science degree and/or MBA preferred) with a minimum of 7 years in the pharmaceutical industry
5+ years of proven experience in professional marketing and/or brand planning
Launch experience and commercialization of new products
In-line brand management experience
Global and local marketing experience
Excellent written and communication skills
Proven ability to influence without authority and work with cross-functional teams in the development and delivery of brand strategic imperatives
Proven ability in managing external agencies and vendors
Demonstrated strategic thinking capability
Demonstrated ability to deliver aligned, cross-organizational/company strategic plans leading to commercial differentiation and optimized revenues
Excellent interpersonal and communication skills including willingness to constructively challenge the status quo
Excellent planning, organizational skills & attention to detail
Good EQ and self-awareness with ability to flex personal style to suit environment and audience
Ability to meet business objectives, team deliverables, and timely completion of duties and projects
Knowledge of the company's products, the competition, and the pharmaceutical industry in general
Strong problem-solving and decision-making skills
Strong knowledge of the company's working tools, processes, and policies
Ability to function effectively under conditions of uncertainty and ambiguity
Ability to effectively organize and prioritize tasks, both individually and across a team to achieve established deadlines
High learning agility with strong adaptive learner capability
Strong collaboration skills
Strong work ethic, pro-active, self-starter
Otsuka HQ experience
New product development and/or commercialization experience
Knowledge of clinical development and LCM programs
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