Content Marketing Manager (Graham)

Harte Hanks in Graham, NC

  • Industry: Advertising/Marketing/Public Relations - Marketing Director
  • Type: Full Time
  • $102,050.00 - 95,390.00
position filled

Harte Hanks is a global marketing firm that specializes in helping brands win attention, build trust and earn loyalty in an ever-changing world. Experts in defining, executing and optimizing the customer journey, we create meaningful interactions that connect our clients with their customers in more powerful ways. From visionary thinking to tactical execution, were changing the game of customer engagement - were bringing the human back to marketing.

The objective of the Content Marketing Manager is to manage the day-to-day client relationship and program management support on the assigned piece of business, ensuring that the client is satisfied with the service and delivery from Harte Hanks. The successful candidate will work directly with our prestigious high-tech client, working as primary lead for delivery and execution of assigned business.

Essential Functions and Responsibilities

  • Act as the program point of contact to ensure seamless delivery and execution of services on assigned business to support client architectures and solutions
  • Brainstorm and research ideas to help create original content that engages internal and external stakeholders, connecting them with our vision and increasing understanding of team strategy
  • Repurpose and create content for key deliverables based on campaign needs. Revise, edit and QA content as needed.
  • Set expectations with client on timing and delivery schedule of program elements through effective communication and planning tools
  • Ensure team initiatives and projects are successfully communicated across the organization
  • Draft messages or scripts for team to use in presentations
  • Ensure content is consistent across all mediums and departments
  • Participate in all client, team and stakeholder meetings as needed to set expectations, encourage collaboration and report program results
  • Work with client leaders and team members to align messages with team and corporate goals, ensuring a consistent and impactful approach to all messaging
  • Debrief with the client post-campaign and document learnings for future reference
  • Leading the translation process for participating countries
  • Other related duties as assigned
  • Required Experience, Skills and Education

    Education:

  • Bachelors Degree or equivalent from accredited institution
  • Experience/Knowledge/Skills:

  • Minimum two (2) to three (3) years experience in relevant role
  • Project Management experience preferred
  • Excellent writing skills, including ability to capture tone
  • Understanding of the social media universe, including leading and niche channels (Facebook, YouTube, LinkedIn, Twitter, blogs, etc)
  • Digital marketing experience is required, agency experience a plus
  • Requires the ability to multi-task, be organized and detail-oriented
  • Excellent knowledge of Word, Excel, PowerPoint, and project management software
  • High-tech B2B experience a plus
  • Equal Opportunity Employer/M/F/H/V


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