SVP Group Director, Strategic Planning

FCB Global in Evergreen Park, IL

  • Industry: Advertising/Marketing/Public Relations - Others
  • Type: Full Time
position filled
The SVP Group Director of Strategic Planning will be leading a team of strategic planners that cover all forms of commerce: retail marketing, shopper marketing and digital/eCommerce engagement. In this role, we are looking for someone who… • Is critical and passionate about the world of retail, commerce and how retailers and shopping experience is evolving. -Keeps up on trends, retailers, the experience of how customers engage and buy and how technology is enabling all, including new platforms. • Is more business strategist than creative planner. A thought leader that can lean in on clients and teams and help them navigate and optimize all forms of commerce platforms, understanding data and retail digital transformation. • Has Integrated experience activating brands and working at or with clients that are retailers (click and/or brick). -Retail experience can include QSR, Banks, Telco, Walmart, Target, ALDI, Lidl or Kroger. Agency experience could include retail, CX, Commerce, Digital, Design, Consulting or Brand agencies. • Is intrigued with converting shoppers into buyers • Can confidently synthesize and articulate concise insights (cut through all the information overload) • Can command attention and is an expert on selling in new business

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