Senior Specialist - Marketing

Employment Type

: Full-Time

Industry

: Advertising/Marketing/Public Relations



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PRIMARY DUTIES AND RESPONSIBILITIES:

  • Assist in executing and refining the marketing plans and tactics, plans for Concentrix.
  • Develop product messaging that differentiates new products from other competitive products in the market
  • Refine messaging to target audiences, value propositions and channel approach for all service offerings.
  • Execute on the strategic marketing mix and support the measurement of the marketing ROI for each offering in the company portfolio.
  • Facilitate/coordinate the development of digital marketing content in cooperation with Corporate Marketing on the delivery of all marketing materials (presentations, webinars, sales training materials, web site content, white papers, social media, etc.).
  • Support and facilitate internal marketing activities to ensure appropriate awareness of Concentrix services and capabilities throughout key stakeholder groups with frontline/client-facing responsibility (Sales, Customer Success, New Logo, etc.)
  • Create customer-specific product content as needed, in support of client engagements, prospects pursuits, and RFx response as needed. 
  • Coordinates the development of thought leadership in target verticals via blogs, white papers, webinars, podcasts, etc., particularly those delivered through digital channels.
  • Reflects Concentrix brand positioning and high-level value proposition as a matter of course throughout all efforts.
  • Work within constraints of Concentrix marketing program budgets and approval processes. 
  • CANDIDATE PROFILE

  • Minimum of 3-5 years’ experience in marketing or related positions. 
  • 1-2 years’ experience working in a technology-related or consulting services-related role.
  • Strong analytical skills with the ability to read and interpret data and make recommendations based on business initiatives and strategy.
  • Bachelor’s degree in related field from a four-year college or university or equivalent experience.
  • Equivalent combination of education and experience.
  • Practiced in methods of digital marketing approaches
  • Knowledge of Concentrix services and markets.
  • Excellent interpersonal, organizational, communication and presentation skills
  • Willingness to travel.
  • Must have proficiency with various software applications including email messaging, Microsoft Word, and Excel. 
  • Disclaimer

    The above statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel working within this job title.

    Concentrix is an equal opportunity employer. Concentrix evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability status or any other legally protected characteristic.

    #NACNX

    *msja


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