Lead Digital Analyst

Employment Type

: Full-Time

Industry

: Electronics/Semiconductors



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Large Global Cyber Security company seeking aSenior Marketing Data Analyst to join Data Analytics team to help guide decision making for the marketing team. This is a manager level role. Specific expereinece with user acquisition, product analytics and attribution modeling required.


Responsibilities:

  • Run complex analyses & build marketing specific business intelligence dashboards in Looker
  • Write SQL and help to build better models, we always push ourselves to do better than we did before
  • Help marketing team measure performance of its campaigns and optimize conversion rates
  • Work with data scientists to build complex statistical models to segment users and predict their behaviors
  • Make recommendations that will guide every small and large decision that we make on our marketing plan, company strategy and marketing channel mix
  • Use advance technologies to process and report data


Requirements:

  • Experience in digital marketing
  • 4+ years of working experience with SQL and relational databases such as SQL Server, MySQL, or Redshift
  • Experience taking large data outputs and conducting critical analysis using Excel/Looker/whatever tool to derive business insights cohort analysis, slice & dice techniques, segmentation, etc.
  • Ability to communicate complex analyses, data-heavy insights and resulting recommendations/decisions to the team at large with a simple, clear story
  • Ability to communicate directly with decision-makers and influence their decisions through the use of data
  • Experience merging data from different sources to come up with unified models
  • Experience with multi-touch attribution models
  • You have experience building BI dashboards in a tool such as Tableau, Looker, Chart.io or other similar tools
  • You have experience in a scripting language (Python, Javascript, Ruby, etc.)
  • Demonstrated experience with LTV modeling and marketing campaign performance analysis


Send MS Word attached resume to Ilana Raz, ...@analyticrecruiting.com, refer to Sr Marketing Data Analyst


Associated topics: asic, cadence, chip, circuit, design engineer, engineer iv, h/w designer, hardware engineer, ic, pc

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